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Home > No Child Left Behind > Getting TV and Radio Coverage
Tips on how to get on local TV and radio to spotlight arts education in your community
A great way to increase local support and awareness is to have local TV and radio stations spotlight events by sending them a pitch. Inviting them to the events is a good way to get them engaged. Also visit our media tips page for more information.
Sample Local Broadcast pitch
Dear _____,
Schools and students in Anytown, USA have experienced significant advances in achievement and student growth as the arts have become infused into the curriculum.
Arts events around the district enhance these advances and Growing up in America, an art exhibition of local students that awards $27,000 in cash prizes every year for outstanding work on the contest theme, is a perfect example.
This contest was born out of the belief that the arts are a vital component to every student's public school education -- no matter where they live. We need the arts in all our classrooms and communities to provide every child with a high quality education.
We invite you to attend the opening ceremony for this exhibition on March 1, 2007 at 7:30 at Anytown Elementary School, where Superintendent Jane Doe will give opening remarks on the vital role of arts education in local schools. This discussion is critically important as Congress considers reauthorizing The No Child Left Behind Act (NCLB). This Act defines the arts as one of 10 core academic subjects, on equal footing with math, science and reading.
Unfortunately, though, the implementation of NCLB has meant that arts education has taken a back seat to preparing our students to take standardized tests in math and science.
Please let me know if you plan on attending this event or would like to speak with the event's organizer.
Thank you for your consideration.
Regards,
Jane Doe
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